Touchscreen Units

Encourage brand interaction and product education.

Case Study // New Balance

Design and programming of an interactive product recommendation application for use in DW Sports stores around the UK.


  • To design a branded interface suitable for touch screen use.
  • To produce an animated attract loop to catch attention of passers by.
  • To enable interactivity on the touchscreen units.
  • To test and supply unit in mass.


  • Animation of a branded attract loop.
  • Interface and illustration graphics designed suited to the size of the touchscreen, closley following brand guidelines.
  • 10.4” touchscreen programmed to utilise custom interface.