Convenience Store Network

Increase dwell time and promote in-store offers.

Case Study // Sainsbury’s Local Network

Overview
Full project management and system supply for in-store screen network, incorporating live news and weather feeds, as well as audio playback via in-store music system.

Objective

  • To provide in-store entertainment for customers and staff.
  • To increase basket spend.
  • To promote special offers, stimulate top up and impulse purchases.

Solution

  • 19” LCD screens located at till point.
  • PC and amplifier in back office with all cabling by Screen Media engineers.
  • Acquire Premier software for scheduling and content management.
  • Control of content updates and network monitoring managed remotely by Screen Media’s network support team.
  • Set-up of communications and network infrastructure via ADSL and LAN.
  • Helpdesk and on-site maintenance for in-store channel and audio system.